Harnessing Digital Tools for Sustainable Heritage Tourism: Comparative Analysis of Natural and Cultural Sites in China

Zhang, Yuan és Liu, Yadan és Tran, Thi Thuy Sinh és Szabó, Zoltán (2025) Harnessing Digital Tools for Sustainable Heritage Tourism: Comparative Analysis of Natural and Cultural Sites in China. In: FENNTARTHATÓSÁGI ÁTMENET – INNOVÁCIÓS ÖKOSZISZTÉMÁK – DIGITÁLIS MEGOLDÁSOK: Konferenciakötet. Soproni Egyetem Kiadó, Sopron, pp. 582-605. ISBN 9789633345504

Szöveg MTU_2024_Conf_Proceedings_SOE_LKK_pp.582-605_ZhangLiuTranSzabo.pdf Download (1MB)

Absztrakt (kivonat)

As global tourism grows, World Heritage Sites (WHS) face increasing challenges in balancing tourism development with the preservation of cultural and natural heritage. This study explores the role of digital transformation in promoting sustainable tourism by employing technologies such as augmented reality (AR), virtual reality (VR), and digital guides. Focusing on Mount Tai and Kaiping Diaolou, the research examines how digital tools address environmental, cultural, and economic sustainability challenges. The study aims to assess the effectiveness of digital tools in mitigating environmental impacts at natural sites like Mount Tai and enhancing cultural preservation at cultural sites like Kaiping Diaolou, while also analyzing regional differences in the adoption and outcomes of these technologies between Shandong and Guangdong. Findings indicate that digital tools significantly reduce environmental impacts at natural sites and enhance cultural engagement at heritage locations. Regional differences in the adoption of digital tools, particularly between Shandong and Guangdong, shape the effectiveness of these technologies in achieving sustainability. The study also highlights the role of user experience in influencing visitor satisfaction and the balance between cultural preservation and economic growth. This research provides critical insights into how digital tools can be effectively applied to support long-term sustainability at heritage sites.

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Soproni Egyetem

Mű tipusa:	Könyv része
SWORD Depositor:	Teszt Sword
Felhasználó:	Csaba Horváth
A mű MTMT azonosítója:	MTMT:36063656
Dátum:	01 Ápr 2025 10:44
Utolsó módosítás:	01 Ápr 2025 10:44
URI:	http://publicatio.uni-sopron.hu/id/eprint/3568

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