Generative Artificial Intelligence in Marketing: A Theoretical Perspective on Modern Marketing Processe

Bartelt, Cedric (2023) Generative Artificial Intelligence in Marketing: A Theoretical Perspective on Modern Marketing Processe. GAZDASÁG ÉS TÁRSADALOM, 16 (34) (4). pp. 123-126. ISSN 0865-7823

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Tudományterület / tudományág

social sciences > media- and communication studies

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Soproni Egyetem

Item Type:	Article
SWORD Depositor:	Teszt Sword
Depositing User:	Csaba Horváth
Identification Number:	MTMT:35134899
Date Deposited:	17 Mar 2025 14:00
Last Modified:	17 Mar 2025 14:00
URI:	http://publicatio.uni-sopron.hu/id/eprint/3483

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